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EICMA 2026: What’s in Store for Touring Riders?

EICMA returns to Milan on November 3rd. Here’s what sport touring riders should look for in motorcycles, touring technology, and riding gear.

CFMOTO Signals Global Motorcycle Market Ambition

CFMOTO expands its global reach and premium motorcycle ambitions, signaling growing competition from Chinese manufacturers across the industry.

Zero Motorcycle Sets Guinness Distance Record

Zero Motorcycles’ 271-mile world record highlights advancing electric motorcycle range and the promise of long-distance electric sport touring.

Sean Ross Wins 2026 ADV Cannonball Rally

Sean Ross wins the 2026 ADV Cannonball Rally after eight days across America, as riders face breakdowns, navigation challenges and still nights.

Moto Canada Announces 2027 Show Dates

Moto Canada sets dates for its 2027 Motorcycle and Powersport Shows, bringing new motorcycles, gear and technology to four Canadian cities.

California Tire Rule Could Cost Motorcycle Riders

California’s new tire-efficiency rules exempt motorcycles, but industry concerns raise questions about broader tire costs and pricing.